International Conference on Business Opportunities of Digital Horizon in Global Economy (BODHI – G2023)

 

International Conference on

Business Opportunities of Digital Horizon in Global Economy 

(BODHI – G2023)

Department of Management Studies, SRM Valliammai Engineering College in association with Institution Innovation Council (IIC) and Industry Institution Partnership Cell (IIPC) organised an International Conference on ‘Business Opportunities of Digital Horizon in Global Economy’ (BODHI – G2023) on 15^th June 2023. The theme of the conference focused on creating a forum for students, research scholars and faculty members to interact intensively on developing digital technology.

Dr. K. Sentamilselvan, Head of the Department and Convener welcomed the Dignitaries and the participants and thanked the Management, Dr. S. Ramachandran, Director (Academics) SRM Group, Dr. B. Chidambararajan, Director, SRMVEC and Dr. M. Murugan, Principal, SRMVEC for their support and motivation in convening the conference.  Dr. M. Thenmozhi, Prof & Head, Dept. of Management Studies, IIT – Madras inaugurated the conference in the august presence of Dr. K. Sentamilselvan, Convener, Heads of Departments, faculty members and students of SRM Valliammai Engineering College.

Mrs. Rajalakshmi Srinivasan, Director, Product Management, Zoho Corporation, Chennai was invited as the keynote speaker. Mrs. Rajalakshmi pointed out the relevance of the conference in today’s digital era and the significance of the conference in creating a forum to exchange and share knowledge, experience, technological developments and research in the current scenario.

Dr. S. Varalakshmi, Asst. Professor, Mazoon College, Sultanate of Oman connected through an online session and delivered a lecture on digital transformation in modern business. More than 75 research papers from students, research scholars and faculty members were received. The proceedings of the conference were released by the Chief Guest Dr. M. Thenmozhi and Mrs. Rajalakshmi Srinivasan, Director, Product Management, Zoho Corporation, Chennai.

Mrs. A. UmaDevi, Assistant Professor, Mr. Suresh.K, Assistant Professor,  Mr.C.Dilip, Assistant Professor,   Dept. of Management Studies coordinated the event and Mr. Thanga Baalaji Amuthan, Asst. Professor proposed a Vote of Thanks and concluded the conference.